[James]

The reality TV show that YOU would control

Last updated at 17:36pm on 22nd December 2006

The team that gave the world Big Brother is working on a new format for a reality TV show that will allow viewers and anyone with a computer or mobile phone to get directly involved.

Endemol's new concept show, to be called iLand, will involve abandoning a contestant on a desert island with only a laptop with broadband which they would use to build their own community.

The audience will vote for people to join them or leave. The contestant will rely on the community back home to help them solve puzzles, tasks, work out how to make the most of the island and recruit fellow islanders.

Endemol UK director of interactive media, Peter Cowley, said: "You might recruit a carpenter because you need to build a house or a policeman because the island needs policing but you can also evict them."

He said that the benefit over virtual reality concepts such as Second Life would be that iLand is a real community.

Mr Cowley said: "Whereas Second Life is a virtual community, this is a real community but influenced and controlled by a virtual community back at home."

While iLand has been conceived as a broadband reality format drawing on online communication tools such as Yahoo! Answers, instant messaging and email, it could extend to TV and mobile if the right sponsors can be attracted.

Mr Cowley added: "The sheer scale of it would require it to be both a commission in the US and the UK.

"We certainly see this as a potentially global proposition."

Endemol is currently in negotiations with Yahoo and other companies but no launch date has been set.

The first contestant will be signed up via websites such as MySpace and will in turn get a say in who joins them.

dailymail.co.uk

[Ruth*Star]

it sounds good, but just putting one person on a desert island, would'nt that make them lonely?

[GlitterEyes]

The audience will vote for people to join them or leave. The contestant will rely on the community back home to help them solve puzzles, tasks, work out how to make the most of the island and recruit fellow islanders.

The idea sounds very different but sounds like an expensive show to watch lol. It also sounds fixed from the beginning lol. I don't think I would watch after a few episodes I would find it dull & boring.

[Chrizzle]

I've only just realised that iLand is.. island
Lmao.

[MarkWaldorf]

I dont get it

[AnthonyX]

Originally posted by Markus
I dont get it

That makes two of us. I would need to watch the first episode to decide if I liked it.

[MarkWaldorf]

Originally posted by AnthonyX

That makes two of us. I would need to watch the first episode to decide if I liked it.

True. But it seems complicated, and I wouldn't but able to sit through that.

[James]

Sound alright unless it is like recent Shipwrecked or that Australian show 'Eden' where they are way to nice to the people on the island, giving them everything they need etc.

[lily.]

Originally posted by Chrizzle
I've only just realised that iLand is.. island
Lmao.

[GlitterEyes]

I think they need a competive egde to make it viewable...if it was a rival iland thing it would be better imo. I think you would have to watch a few episodes to even try understand it...at first it sounds good but then it sounds dull. Plus there is only so much building/sunbathing/eating etc you can watch. The island would have to be fairly small to make it watchable.

[andybigbro]

cool but its confusing lol

[Magic]

Is this still on?

[andybigbro]

I dunno

I am sure we would have heard about it if it was