Launch ratings update - 2.6 million viewers watch opening

9 Oct, 2023 - 7:52 PM by James

2.6 million viewers watched the launch show, which is the highest number of viewers for an opening show since 2012. As well as being the most streamed show of the day across ITVX, The ITV1 show ranked number one in its timeslot for both total viewers and young adults (16-34) and Big Brother was the UK's number one show of the day for young adults (16-34) across all networks. It was the most watched show in the 9PM time-slot. For young adults (16-34) Big Brother delivered a combined market share of 48.7% making this the highest launch market share since the format aired on Channel 4 in 2006 (58.9%). With 0.7 million TV viewers in the 16-34 age range, the show achieved a share of 26% across both channels, and 36% specifically on ITV2. Big Brother returns on ITV2 and ITVX tonight at 9pm.

Comment posted by: neneu10

How much the launch will do with the ITV1 simulcast? 2M, 3M, 4M?

Published on: 26 Sep, 2023 - 12:01 AM

Comment posted by: daniel-lewis-1985

I posted this on Twitter and most believe its going to be 3 million plus. I think the days of 5 million + launches may be gone but the fact its launching on ITV1 as well as multiple other channels this definitely has the potential to be huge. They really need to start getting AJ And Will doing some interviews now though and upping the promo because it's been a bit meh so far imo.

Published on: 26 Sep, 2023 - 10:19 AM

Comment posted by: Strictly Jake

3.5 million I reckon

Published on: 26 Sep, 2023 - 10:36 AM

Comment posted by: daniel-lewis-1985

Quote: Originally Posted by Strictly Jake 3.5 million I reckon I think that's extremely possible.

Published on: 26 Sep, 2023 - 10:54 AM

Comment posted by: Loukas

I’m gonna guess 3.8m across all 3 channels.

Published on: 26 Sep, 2023 - 11:00 AM

Comment posted by: UserSince2005

1.9m

Published on: 26 Sep, 2023 - 11:25 AM

Comment posted by: Sawyer

I'm going with 3.5mil average with a 4mil peak across all sites, including streaming

Published on: 26 Sep, 2023 - 12:30 PM

Comment posted by: bitontheslide

1.5

Published on: 26 Sep, 2023 - 2:53 PM

Comment posted by: MTVN

What did the final C5 series get? I'll be very pleasantly surprised if it's above 3m. Even 2m would be pretty decent

Published on: 26 Sep, 2023 - 8:43 PM

Comment posted by: BigAsher

Quote: Originally Posted by MTVN What did the final C5 series get? I believe it averaged 1.02m, with ITV estimating (for sponsorship reasons) the new series to average 1.05m viewers

Published on: 26 Sep, 2023 - 8:47 PM

Comment posted by: MTVN

Quote: Originally Posted by BigAsher I believe it averaged 1.02m, with ITV estimating (for sponsorship reasons) the new series to average 1.05m viewers Thanks, I had thought it was below 1m although it must have just creeped over then Seem to remember the launch itself didn't do too well either

Published on: 26 Sep, 2023 - 9:07 PM

Comment posted by: James

I don't know how TV ratings are doing these days.

Published on: 26 Sep, 2023 - 11:35 PM

Comment posted by: daniel-lewis-1985

I just want it to beat this years Love Island. I really think it's possible especially when some overnights weren't even cracking a million in the Summer.

Published on: 27 Sep, 2023 - 12:19 PM

Comment posted by: Iceman

Gonna go with 2.1 million.

Published on: 27 Sep, 2023 - 3:25 PM

Comment posted by: jamiewordsley

Unless I am wrong The highest ever launch was Series 7 with 6.9 Million Lowest ever Launch was Series 19 with 900,000 Im guessing it will be around 2.5 Million at its peak

Published on: 8 Oct, 2023 - 8:05 PM

Comment posted by: The Nation’s Sweetheart

Well the population of the UK is 67, 798, 119 so I will guess 67, 798, 118 Only person not watching is Rylan x

Published on: 8 Oct, 2023 - 8:37 PM

Comment posted by: andybigbro

I'm gonna say 1.5 mill but I think I am being optimistic haha

Published on: 8 Oct, 2023 - 8:37 PM

Comment posted by: _Tom_

Maybe 2m at tops

Published on: 8 Oct, 2023 - 8:45 PM

Comment posted by: Ninastar

Id say 12 maybe 13 people if we are lucky

Published on: 8 Oct, 2023 - 8:52 PM

Comment posted by: Josy

I'll take a guess at a million

Published on: 8 Oct, 2023 - 9:16 PM

Comment posted by: MTVN

Just being on ITV1 should give it a decent floor, it's a much better watched channel than C5 and even C4 I'd say 2m minimum

Published on: 8 Oct, 2023 - 10:25 PM

Comment posted by: _Seth

Quote: Originally Posted by jamiewordsley The highest ever launch was Series 7 with 6.9 Million Lowest ever Launch was Series 19 with 900,000 Thanks for specifying these to compare the ratings with. I'll be curious to know what the ratings are if they've been revealed?

Published on: 9 Oct, 2023 - 9:44 AM

Comment posted by: joeysteele

Quote: Originally Posted by MTVN Just being on ITV1 should give it a decent floor, it's a much better watched channel than C5 and even C4 I'd say 2m minimum I'd go with this or even a bit higher. It certainly warranted a good start in my view.

Published on: 9 Oct, 2023 - 9:47 AM

Comment posted by: neneu10

Published on: 9 Oct, 2023 - 9:52 AM

Comment posted by: Iceman

Impressed with that.

Published on: 9 Oct, 2023 - 9:54 AM