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View Full Version : Jaffa Cake lickable lift unveiled in London...


bbfan1991
17-04-2012, 10:59 AM
A lickable lift comprising of 1,325 Jaffa Cakes has been unveiled in London.

The Willy Wonka-inspired elevator artwork took artists and food technicians four weeks to produce.

The installation is being trialled at Engine's offices at London's Great Portland Street.

http://i1.cdnds.net/12/16/618x318/odd_jaffa_cakes_lift.jpg

The lift was created as a way of relieving stress for London office employees.

McVitie's Jaffa Cakes senior brand manager Philippa Tilley said of the project: "We are all about bringing a bit more fun to life and this was the perfect way to get a little joy straight to stressed out office workers.

"We hope the lifts raise a smile, give people a taste for Jaffa Cakes and encourages them to go and buy a pack for the office."

McVitie's added that once a Jaffa Cake is licked in the lift, it is taken off the wall.

Livia
17-04-2012, 11:10 AM
And that's art, is it?

bbfan1991
17-04-2012, 11:16 AM
Way to relive stress?:joker:

Most office people turn to smoking or those who don't smoke turn to food etc...

Niamh.
17-04-2012, 11:19 AM
So you would end up licking strangers saliva? :suspect:

Maia
17-04-2012, 11:20 AM
once a Jaffa Cake is licked in the lift, it is taken off the wall

So it will go back to being a normal lift after a couple of days

MTVN
17-04-2012, 11:40 AM
Genius

Marc
17-04-2012, 11:41 AM
:yuk: Imagine licking a part that somebody else had already licked

Josy
17-04-2012, 11:52 AM
Disgusting

Jordan.
17-04-2012, 11:57 AM
So someone is going to stand in the lift all day removing licked jaffa cakes? :suspect: I think the idea of it is much better than reality.

Marc
17-04-2012, 11:57 AM
I'd like the wall if Niamh had just licked it though :love: xoxox

Harry!
17-04-2012, 02:00 PM
I'd like the wall if Niamh had just licked it though :love: xoxox

Anything Niamh touches turns to gold xo

Fetch The Bolt Cutters
17-04-2012, 02:02 PM
i would hate to lick one thats already been licked unless a hot guy had licked it

Benjamin
17-04-2012, 02:22 PM
Anything Niamh touches turns to old xo

Fixed it for you. ;)

Niall
17-04-2012, 03:08 PM
That's so unhygienic. :suspect: