Emma: Big Brother to run for 8/9 weeks.

[Calderyon]

http://www.tellymix.co.uk/reality-tv/big-brother/313316-big-brother-2017-run-eight-nine-weeks-celebrity-big-brother-starts.html

[Gusto Brunt]

Good.

[Epic.]

Great.

[Time]

ideal

[Rob!]

Yeah until the ratings drop further

[TomC]

tbf she said two months (=8 weeks) on launch last year, and it ended up being 7, so I don't think length claims at the start of a series means anything really

[azi]

That's great. Hopefully it's worth it.

[Firewire]

I don't think it'll be any more than 54 days

[Jake.]

Well nine weeks would be like 63 days so if it's between 54 and 63 I'm happy

[andybigbro]

Hopefully it stays like this !

[reece(:]

Hopefully 9 weeks.

[Captain.Remy]

9 weeks is the least to have a full on experience and see all the personalities evolved in the long run.
I was really frustrated last year because I felt the housemates had so much more to give before being set free.
On the other hand, I could have done just fine with 5 weeks of BB16!

Anyway, 8 weeks at least. 9 and even better 10 are the right amount.
I still miss the old 12 to 13 weeks we used to have.