When McDonalds in 2006 did their Yorkie McFlurry they came up with this image
Note how violence against women is implied with the product crushing the female figure
In 2009 the same product was advertised differently
Note the absence of the "It's not for Girls" logo
If it is just a bit of fun, why did McDonalds stop using this sexist logo?
I did wonder, back in 2006 if any female might not be allowed to buy a Yorkie McFlurry. What would have happened if a server back then had refused to serve a woman, or worse a young girl one of these, because they saw the promotional materials saying it was not for girls.