Quote:
Originally Posted by Stu
I think everyone is underestimating just how huge Big Brother could become again in it's final year. If a good launch twist is established, if the tasks are up to scratch and if the celebrity mix is top notch, anything could happen.
And as CBB4 will show you, a January success will set you up very nicely for summer.
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I don't think its going to fizzle out as some people are predicting
They're in a win-win for the summer really no matter how CBB goes. If CBB ratings rise then past trends show that if CBB is up on the previous summer series, then the following summer series will also be up. And then we can have a regular BB11. If not and the CBB ratings are down, then they can just stick in a load of ex housemates and shown by the middle part of BB10, more people will watch.
I think CBB7 and BB11 will both be more watched than BB10.