[GiGi]

"BIG Brother 7 is set to start up early to get viewers hooked before the launch of rival telly shows.

The new series of Channel 4's smash hit will begin in three weeks on Thursday, May 18.

It will go on for longer than ever with even more housemates."


Similarly, many rival reality shows are starting in late May 2008. Could this hint that C4 may take on a similar approach this year and have an earlier launch??

So, what is BB's competition:
- Britain's Got Talent
- The Apprentice final few weeks

In 07, BB tried to win over all competition, gaining dismal viewing figures. Perhaps, last year BB felt it could do this and still come out on top, but I think this year they realize, launch night needs to draw in as many people as possible.

Just a thought!!
Love, Gigi!!