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Senior Member
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Join Date: Jul 2010
Location: Tralfamadore
Posts: 10,343
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Senior Member
Join Date: Jul 2010
Location: Tralfamadore
Posts: 10,343
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Quote:
Originally Posted by parmnion
Which don't register in a viewer count. 
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Yes they do :
Quote:
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VCR, DVDR, PVR playback and "catch-up" VOD services is reported if it takes place within 7 days of the original broadcast. This viewing (known as timeshift) is then added to the live data to produce the final, minute-by-minute consolidated audience, available 8 days after the original transmission date. Consolidated data is the ‘BARB Gold Standard’ that is used by the industry to report and trade on.
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http://www.barb.co.uk/about/faq
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