I don;t think Aaron really set out to wind up Jay, but that's the effect.
People get obsessed by him so far Aaron-itis has gripped
- Jay
- Anton - who openly admits to being obsessed by an all consuming hatred of Aaron.
- Louise has got a mild dose - revealed in peg task when she said she wanted to beat him then in the money reveal task where almost all her answers were Aaron
- Rebeckah
- Tom
- Harry seems to have caught it now he's out of the house. Most of his tweets are Aaron based. He doesn't seem to discuss his fav Alex much. Oddly.