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The voice of reason
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Join Date: Oct 2009
Posts: 108,318
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The voice of reason
Join Date: Oct 2009
Posts: 108,318
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again, its NOT about ANYONE being offended its about the Network loosing ad revenue.
Im a Celeb is a big ticket show for ITV and ad deals are being negotiated all the time. If the agencies get a sniff of some controversy they will leverage that to get discounts and better deals
"I dont think my client John Lewis want to be associated with a programme that showcases homophobes"
"Ok, how about we knock off £20,000 will you go ahead"?
"its a deal"
They cant afford it so it will be interesting to see how they deal with Vardy and Khan as they have shot their bolt with Jack (unless there is more to it not yet out in the open)
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