[thom_bombadil]

Originally Posted by MattySlug

I seen the 2 ITV 30 seconds adverts on the Youtube Very excited and both are great great videos in my opinion.


Here is one of them:
https://www.youtube.com/watch?v=IWZrTHkUu5c

Where’s the second?

[MattySlug]

Ah I was mistaken the other is a Short you know like tiktok style vertical video this one:

https://www.youtube.com/shorts/fQcjgOf_zdE

Sorry posting link the other day I didn't realise the main page of this great BBUK Website posted it to main page.

[DigitalSid]

Some interesting comments from the woman overseeing the new revival. Does sound like they'll be appealing to zoomers this time round:

https://deadline.com/2022/09/big-bro...on-1235127815/

[Crimson Dynamo]

"What I need to focus on is appealing to all the people who’ve never watched Big Brother."



its fckd

[MTVN]

Well she has a point, the generation they want watching weren't even born or were still kids when BB first aired. You can't have the original viewership as your target demographic when the show peaked >15 years ago

If they're going to make a success of this they need it to blow up across social media platforms which was never a big consideration before

[Crimson Dynamo]

Originally Posted by MTVN

Well she has a point, the generation they want watching weren't even born or were still kids when BB first aired. You can't have the original viewership as your target demographic when the show peaked >15 years ago

If they're going to make a success of this they need it to blow up across social media platforms which was never a big consideration before

Then call it something else and dont pretend its BB?

[MTVN]

Originally Posted by LeatherTrumpet

Then call it something else and dont pretend its BB?

The brand recognition still helps!

[Zizu]

Originally Posted by LeatherTrumpet

Then call it something else and dont pretend its BB?

Big Brother is the all encompassing hook line though .. we all talk about Big Brother watching over us and ‘listening’ to our phone conversations or whatever

Plus if will keep all the old BB viewers interested


Sent from my iPhone using Tapatalk Pro

[arista]

DigitalSid's Great Link:
[Exec producer Natalka Znak
has said it will be a “hard job” to reach beyond
hardcore fans when the reality format is rebooted for ITV.]

https://deadline.com/2022/09/big-bro...on-1235127815/

Sure
but maybe a few
Front pages (Example : Woke Problem Game in house)
could change all that
for ITV2HD

[arista]

Originally Posted by LeatherTrumpet

"What I need to focus on is appealing to all the people who’ve never watched Big Brother."



its fckd

No give it a chance LT

Front pages
from problem housemates
could change it all

[Nicky91]

it can still be BB, but just more modern than what you were previously used to


with all honesty, BB can still work in current times, i hope ITV paid any attention towards my nation's revival series from RTL5, or germany's civilian and promi bb's on Sat1

[Maxxie.]

Originally Posted by LeatherTrumpet

Then call it something else and dont pretend its BB?

I don't think I understand your argument. How would promoting it on social media take away the essence of the show and be "pretending" its BB?