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CBB8 Celebrity Big Brother 8 shown on Channel 5 from 2011. Discuss Channel 5 Celebrity Big Brother won by Paddy Doherty. |
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This must be costing them for that to be the first of their priorities, c4 usually just advertised for a sponsor about a month ahead of the series on the C4 Sales site (which famously in fandom led them one series struggling to find a deal in time).
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