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					Originally Posted by happybbfan  and they did a lot of advertising but time will tell now the real show has begun and so many are complaing they cant see it | 
	
 The ratings will obviously drop. CBB7's launch night got something crazy like 6.7m if I remember correctly and yet the series average was just 3.7m. The launch is always more popular than the series average. 
Live feed will not affect the ratings though. 80k people bought live feed last year - that's less than 100,000, it won't even take a .1 off the ratings (and that's assuming all those 80k people abandon the show - I was one of those people and i'll still be watching this year!).