[erinp5]

Sam is the winner of Big Brother!
7 mins ago

Sam entered as a boy and leaves as your winner!

Harry Styles lookalike Sam came into the House boasting about his lad credentials and claiming to be a hit with the opposite sex. However, we didn't really see much of that in the House - unless you count Jemima's advances in the first few weeks. Sam did say that he would have had atry with Jackie, but unfortunately she was bit too tall for him.

Surrounded by big personalities, in the first few weeks Sam flew a little under the radar in the House, choosing to spend most of his time with fellow 'lad' and BFF, Callum. House, chossing to

Though we did see his promised cheeky side at times, whether it was through his constant references to his winky expanding or his tendency to drop the odd dad-gag into the mix. When he was voted into the Safe House along with Sophie, Sam started to come into his own.

Later on, especially after his pal Callum had been evicted, we started to see Sam's personality shine through. He was a blast in tasks, his taking on the Sam Strong character in the Nemesis challenge a particularly good example of that. When BB gave him a chance to destroy his comedic persona in Sam's Lolfest, he managed to make us all laugh while being deliberately unfunny. Quite a tall order.

Sam also started to assert himself more into the second half of the series, especially after Dexter 'The Great' vanished him into a task room to spy on housemate conversations. The audience admired the fact he went straight to those who'd discussed things he had issues with and had it out, face to face. Many also liked the way he was direct with Dexter about their problematic friendship and saw that the lad had some integrity.

Sam wanted to enter the House to spread awareness about being hard of hearing and we reckon he's done that extremely well. We also get the feeling he'll continue to amuse and inspire long after the BB experience is over.

Diolch, Sam. You've been a lush housemate and are a worthy winner.