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CBB16 Celebrity Big Brother 2015 (CBB16) aka 'CBB: UK vs USA' started on Channel 5 on August 27th 2015. Discuss the series here.

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Old 12-09-2015, 04:51 PM #1
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Default Ben Frow (controller of Channel 5)'s Edinburgh TV Festival session.



He speaks about Big Brother at 6:41.

UPDATE: I've just finished watching. A very interesting session. I admire the fact that he is quite direct and knows what he wants out of Channel 5 in the near future. I'm also quite excited to see what the re-brand will look like!

Some key points from the session:

- He wants to chance the perception that people have of Channel 5.
- Viacom are quite different to Desmond (more PC).
- He was uncomfortable watching Katie Hopkins, but loved Perez.
- He was also uncomfortable with Helen Wood, going as far to say that she's "a bad person" and that she was banned from "any other bits".
- The benefits shows on Channel 5 are not about exploiting people and enhancing stereotypes, they're about showing the human side of living with benefits with integrity at the heart of the programme.
- He says that at one point they hade to make a decision as to whether they should go for a digital audience or to really compete with the other main broadcasters (they chose the latter).
- He says that Channel 5 "doesn't want to re-invent the wheel" - instead they look at what works and how they can utilise programmes.
- He says that people who have negative opinions of the channel should "watch the channel, look at the listings and make a judgement".
- There will be less benefits programmes this year, as the trend in programming will move forward.
- Channel 5 will "evolve" over the next few years.
- The upcoming Channel 5 refresh will herald "a new Five" - rebrands for C5, 5USA and 5*. Spike will remain the same.
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Last edited by zakman440; 12-09-2015 at 05:51 PM.
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Old 12-09-2015, 04:54 PM #2
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Not 1 minute in and he shades BB16 <3
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Old 12-09-2015, 05:00 PM #3
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I love Ben Frow I'm always struck by how frank and honest he is and from what he's saying he's not worried about BB's future at all.
His views on Helen though
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Old 12-09-2015, 05:12 PM #4
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He's very likeable
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Old 12-09-2015, 05:16 PM #5
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Thanks for posting this.

I love hearing his opinions on the show, I'd read about his less-than-stellar views on Helen before but it was nice to actually hear him say it.
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Old 12-09-2015, 05:17 PM #6
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I love Louie Spence
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Old 12-09-2015, 05:55 PM #7
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Updated the OP wih some key points from the session
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Old 12-09-2015, 08:07 PM #8
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Perched for the rebrand
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Old 12-09-2015, 08:08 PM #9
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when does CH5 gets it's make over?
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Old 13-09-2015, 08:18 PM #10
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Jenna talking about Natasha
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Old 13-09-2015, 08:34 PM #11
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"We use it strategically to launch new series'"

election etc etc
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Old 13-09-2015, 10:07 PM #12
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Seems a nice guy but is talking rubbish. How many shows have they done demonising the working class or people on benefits? There is still a lot of trash on C5.
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