[michael21]

http://www.broadcastnow.co.uk/news/b...030895.article

Big Brother will be made more experimental and Endemol will aim to pull in more casual viewers as part of the show’s response to the emerence of structured reality.

The super-indie has used BB’s shift to Channel 5 to examine all elements of the long-running reality show and, while the “sacrosanct” format will remain unchanged, the production techiques will evolve.

Executive producer Gavin Henderson said the show will adopt techniques from the emerging crop of reality TV shows to ensure the show feels current.

“Big Brother does what it does extremely well but it isn’t a TOWIE or a Made In Chelsea,” he said. “But the humour, the awareness of the manipulation that the viewers have of those shows, as well as their use of music are things we need to note.”

He added that reality TV audiences will no longer tolerate the combination of a long, wide shot coupled with a slow actuality sequence, for example.

The way in which the show is framed will also evolve in order to make it easier for viewers to dip in and out of and extend its appeal beyond its hardcore fans.

“The combination of relying on actuality in real time and an analytical voiceover with date stamps made it quite a loyal watch and not the kind of thing a casual viewer would be invited to come to,” Henderson said.

“But by cutting it differently, adjusting the pace and adding more signposting gives people permission not to have to watch it for three months religiously. We will jump into scenes later, signpost more and use music beds where appropriate.”

Henderson added that BB will be given a “lightness of touch” not seen during its ten year run on Channel 4 to better reflect the demands of its new broadcaster.

“There is a perfect synthesis between the values that C5 has as a commercial channel and its outlook in terms of what its want from the show,” he said. “What Big Brother needs is the ability to enjoy itself without worrying too much about any ramifications that ultimately tie you in knots.”

Around 70% of the crew working on the latest series have previously worked on the format, which has given Endemol the confidence to make the changes.

“Big Brother is a massive machine that allows you to make a programme faster than you can think. But the problem with that machine is it will produce the same show again and again,” Henderson said. “The key is to have the right people with the intelligence and experience to say if we make a tweak, this will happen as a consequence, but the show will be better as a result.”

Henderson recognised that not all fans will appreciate the changes but said he was hopeful it will be seen as a “positive evolution.”

Mobile highlights

There will be no 24 hour live online feed of the events in the Big Brother house this year and video highlight clips will be available via mobile instead.

Henderson said the decision was taken because it “felt more appropriate” to allow people to interact and vote with the show using their phones.

Endemol chief executive Tim Hincks added it remained a unique digital proposition for broadcasters.

“Whereas before it was all about live streaming, now it’s about how viewers engage with it via social media,” Hincks said.

He added that each summer the show amasses an “extraordinary following” online and, after ten years, no other show shares its potential to be both a digital and TV proposition.

Hincks said that while rival reality shows such as The X Factor see huge amounts of online engagement, its live run was shorter than Big Brother’s

.

[Chuck]

"via mobile instead"

as if that's a fair replacement.

[BigBrotherfan4ever]

Originally Posted by chuck.pass

"via mobile instead"

as if that's a fair replacement.

Totally agree, so if you've not got the right type of phone, you cant get involved, totally gutted about this .

[Callum]

This is just sad. All excitement I had for this series has gone.

[Patrick]

'It seemed more appropriate not to have Live Feed to allow viewers to vote on their mobile phones instead'

No you cock, you mean it seemed more appropriate not to have live feed to allow you ******ing bastards to manipulate the show and turn it into a fake soap opera - you know what? ****** You!

This is horrible, I hope it ******ing fails on them now.

[Chuck]

Originally Posted by Patrick

I hope it ******ing fails on them now.

yeah I'm sure you do.

[InOne]

It does sound awful and exactly like BB11, maybe even worse :/

[Jarrod]

Fail much...?

[Maia]

Awful.

[keithafc]

Calm down. It will be like BB9.

[Ryan.]

Hmm it all sounds so different, but maybe this is what BB need to do to survive. I for one am gonna give it a chance!!

Who's with me??

[Merry Mockmas]

Originally Posted by Ryan.

Hmm it all sounds so different, but maybe this is what BB need to do to survive. I for one am gonna give it a chance!!

Who's with me??

I will give it chance but I dont like the sound of some of the changes.

[BBDodge]

Originally Posted by jedward fever

I will give it chance but I dont like the sound of some of the changes.

What if Jedward aren't in it!

[Merry Mockmas]

Originally Posted by BBDodge

What if Jedward aren't in it!

I will still give it chance as ive watched Big Brother long before I saw Jedward on X Factor.

[Ramsay]

I wanna get sick

[starry]

It sounds like CH5 are a bit full of themselves to think they can turn a show that has been going for 10 years into something that is quite different.

If they don't have any proper internet coverage they really are idiots.

[BigBrotherfan4ever]

Originally Posted by starry

If they don't have any proper internet coverage they really are idiots.

This, i've just lost all my excitement for the show

[You_Tell_Me]

Big Brother seems like one of those shows that wouldn't attract many new viewers. Outside of the current fanbase people think the Big Brother brand is tired trash and wouldn't bother with it. By doing this soap opera crap all they are doing is making fans want to switch off. It's a shame because up until now they've generally got everything perfect. But now this seems to have killed everyones excitement. It seems all they are doing is trying to attract new fans but in exchange for losing the older ones. But I'll give it a go and hope I'm wrong and the show is not as trashy as they are making it sound. Fingers crossed!

[daniel-lewis-1985]

So are there no facebook updates or online vids then?????

[happybbfan]

Originally Posted by daniel-lewis-1985

So are there no facebook updates or online vids then?????

yes i noticed that too.i want to know when this interview/article was done with endomol and channel 5 too.

[Ryan.]

Also this hasn't told us anything worse than we already knew. It just means there will be "previously on BB" and coming up as well as the music and storyline flashbacks.

We need to enter the new generation to compete with TOWIE and tbh it will never be as bad as we all like to make it out to be.

[Chuck]

Originally Posted by Ryan.

Also this hasn't told us anything worse than we already knew.

This.

[michael21]

and there no live feed on any of channel 5 stations

[starry]

Originally Posted by Ryan.

Also this hasn't told us anything worse than we already knew. It just means there will be "previously on BB" and coming up as well as the music and storyline flashbacks.

We need to enter the new generation to compete with TOWIE and tbh it will never be as bad as we all like to make it out to be.

It has it's own niche and doesn't have to compete with the trashier reality shows.

[BBDodge]

Originally Posted by Ryan.

We need to enter the new generation to compete with TOWIE and tbh it will never be as bad as we all like to make it out to be.

So TOWIE fans get another show to watch and BB fans are left with nothing.

Like TV in general we end up with schedules full of copycat shows all aimed at the lowest common denominator viewer.