[south12345]

After all they are going to get paid regardless of when they get kicked out...
There is no £100k as a reward to the winner, the money is already in their bank account..

Would you, as an aging celeb, want to stay in such a dysfunctional environment its hardly going to boost your flagging career.
For the younger ones to win there may be a chance of a springboard to further their career but apart from that there is no incentive, apart from losing face and a damaging an ego if you get booted out too early.....

Personally i would take the money, go in there and then stand at the main door knocking on it till they let me out....