[Maru]

Originally Posted by Marsh.

I suppose it depends what percentage of the population are watching television at the time.

Most people here have cable, so I think it's more to do with the fact we have a lot of options for TV so not restricted to just one show. For example, locally we have 30 OTA (over the air) channels on broadcast (including Spanish language). After searching stats, supposedly only 24% are "cord-cutters". So 19million is actually fairly impressive, when we consider that most people have cable packages with a lot of different choices. I'd say the average cable package is anywhere from 100-200 channels. And most people get a basic+extended-esk option and some people sub to "premium" channels like HBO, Showtime, Cinemax, etc. So yeah, plenty to compete for people's eyeballs.

I think I read some statistic that said Americans generally watch about 5 hours of TV everyday. Which sounds about right.