[daniel-lewis-1985]

Originally Posted by fruit_cake

I'm not sure it really a mainstream program anymore. Is there such a need for huge amounts of money to be spent on it either? Maybe they could get rid of the 100k prize fund and expensive houses etc and tone it all down, then it might become more profitable to Channel Five, and more like a soap opera or something similar. Smaller ratings, but constant and invariable.

How would scaling down and spending less cash on the show get more viewers? :/

If anything that would turn them away, Channel 5 are not poor and BB has made them a ton of cash since last summer.

Its the editing and live feed situation thats putting people off.