[fingers]

They seem to be flouting OFCOM's rules on permitted advertising limits, more and more they seem to go from Ad break to Ad break in the space of 7/8 minutes when the minimum statutory period is 20 minutes at least, between Ad Breaks. It's frustrating as hell but they do it all the time.

"On the commercial channels, the amount of airtime allowed by the UK broadcasting regulator Ofcom for advertising is an overall average of 7 minutes per hour, with limits of 12 minutes for any particular clock hour (8 minutes per hour between 6pm and 11pm)"

[Pincho Paxton]

I was lucky, I watched my recording last night. Watched it till 4 in the morning.

[smeagol]

bloody adverts on everything. i hate tv so much i try to just watch films and box sets lol as adverts drive me crazy they put them all on at the same time you can escape em even turning over. bb is annoying. i hate eviction shows for the whole stop start of it all

[hijaxers]

Originally Posted by fingers

They seem to be flaunting OFCOM's rules on permitted advertising limits, more and more they seem to go from Ad break to Ad break in the space of 7/8 minutes when the minimum statutory period is 20 minutes at least, between Ad Breaks. It's frustrating as hell but they do it all the time.

"On the commercial channels, the amount of airtime allowed by the UK broadcasting regulator Ofcom for advertising is an overall average of 7 minutes per hour, with limits of 12 minutes for any particular clock hour (8 minutes per hour between 6pm and 11pm)"

Do OFCOM keep an eye on these things or only check when viewers complain ?

[fingers]

Originally Posted by hijaxers

Do OFCOM keep an eye on these things or only check when viewers complain ?

Seems like they only act if they get complaints, but viewers have no idea of the regulations!

[Withano]

I have never watched an hour long programme with 7 minutes of adverts. Which source is that?

[fingers]

Originally Posted by Withano

I have never watched an hour long programme with 7 minutes of adverts. Which source is that?

Promos for upcoming programs don't count as paid advertising but are no less irritating.

[fingers]

Originally Posted by Withano

I have never watched an hour long programme with 7 minutes of adverts. Which source is that?

Read this, If you're really bored!

http://stakeholders.ofcom.org.uk/bro...de/ad-minutage

[Withano]

Originally Posted by fingers

Read this, If you're really bored!

http://stakeholders.ofcom.org.uk/bro...de/ad-minutage

Lol, I'm not that bored. I don't think C5 are any worse than C4 or ITV though.

[fingers]

Originally Posted by Withano

Lol, I'm not that bored. I don't think C5 are any worse than C4 or ITV though.

They sure as hell are, every eviction show sometimes LESS than five minutes and "See you after the break" or "back in 4 minutes"

[Tozzie]

the ads get longer and longer, last night it was 'back in 4'

[Gusto Brunt]

Originally Posted by Pincho Paxton

I was lucky, I watched my recording last night. Watched it till 4 in the morning.

For the past few evictions I have been recording the show and watching it the next morning at about 7am.

No adverts, no waffle. Bliss.

[user104658]

Originally Posted by Gusto Brunt

For the past few evictions I have been recording the show and watching it the next morning at about 7am.

No adverts, no waffle. Bliss.

Have you noticed that it you cut the ads, plus Emma's blabbering and the phone numbers being repeated... You can actually watch the whole eviction show plus interview in about 30-40 mins?

[daniel-lewis-1985]

Hmm seems they are pushing the limit especially when Emma advertises "come back in 4 minutes" whenever theres a break and there are atleast 5 ad breaks during the course of the evictions.

Some highlights even go to ad breaks after less than 5 minutes which is so ****ing rude.

[fingers]

Originally Posted by daniel-lewis-1985

Hmm seems they are pushing the limit especially when Emma advertises "come back in 4 minutes" whenever theres a break and there are atleast 5 ad breaks during the course of the evictions.

Some highlights even go to ad breaks after less than 5 minutes which is so ****ing rude.

Not just ****ing rude it's Ch 5 sticking two fingers up to the viewers and to OFCOM "your fcuking regulations don't mean jack**** to us"

[hijaxers]

Originally Posted by fingers

Not just ****ing rude it's Ch 5 sticking two fingers up to the viewers and to OFCOM "your fcuking regulations don't mean jack**** to us"

Can we not all make a mass complaint to OFCOM ?

Regarding viewers not knowing - i've asked several people and it seems no one has a clue !

Surely OFCOM should be keeping a check on the basics of Advertising ! as the fines they can impose is surely good revenue - seems to me another bunch of people who earn bloody good pay and do bugger all for it !!

[Verbal]

Originally Posted by fingers

They seem to be flaunting OFCOM's rules on permitted advertising limits, more and more they seem to go from Ad break to Ad break in the space of 7/8 minutes when the minimum statutory period is 20 minutes at least, between Ad Breaks. It's frustrating as hell but they do it all the time.

"On the commercial channels, the amount of airtime allowed by the UK broadcasting regulator Ofcom for advertising is an overall average of 7 minutes per hour, with limits of 12 minutes for any particular clock hour (8 minutes per hour between 6pm and 11pm)"

*Flouting

[fingers]

Originally Posted by CynicalHermit

*Flouting

You're RIGHT! My Bad!

[daniel-lewis-1985]

Yeah lets not all complain to Ofcom lol.

TBF the more ads the more revenue for the show.

[hijaxers]

Originally Posted by daniel-lewis-1985

Yeah lets not all complain to Ofcom lol.

TBF the more ads the more revenue for the show.

Well thats great if you don't mind watching more ads than show - I personally do not !

[Clootie Dumpling]

Originally Posted by hijaxers

Well thats great if you don't mind watching more ads than show - I personally do not !

Absolutely!

Another thing that bugs me is the extended 'previously' and 'tonight' highlights at the start of each show. Add those to the ad breaks and you've got a programme that's half a long as advertised.