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Old 09-08-2022, 11:56 AM   #1
arista
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Default Asda UK new cheap Yellow Label range 'embarrassing poorer families' ?

It used to be White and red.





This is Great you find
all the cheap food
ideal for staff.


[Shoppers accuse Asda of 'embarrassing
poorer families' with its new Just Essentials
budget range as they claim bright yellow
packaging acts like 'poverty markers'
Shoppers claimed the bright packaging advertises
their money struggles
People on social media said the
'glowing yellow' screams 'we are poor'
Asda said it didn't understand why
shoppers would feel embarrassed
Just Essentials has 50 per cent more products
than the Smart Price value range
]


https://www.dailymail.co.uk/news/art...packaging.html
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Old 09-08-2022, 11:59 AM   #2
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I think shopping at Asda kind of says something

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Old 09-08-2022, 11:59 AM   #3
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if they are complaining, then they are not poor
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Old 09-08-2022, 12:03 PM   #4
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Quote:
Originally Posted by bitontheslide View Post
if they are complaining, then they are not poor

No
its a few well off people
who do not buy that range


It was reported
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Old 09-08-2022, 12:03 PM   #5
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Old 09-08-2022, 12:06 PM   #6
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Quote:
Originally Posted by LeatherTrumpet View Post
I think shopping at Asda kind of says something


No I think the ISSA Brothers who now own Asda UK
are helping every type of Customer.


To have Discount range now in clear yellow
is a great new way for some to save massive amounts.
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Old 09-08-2022, 12:10 PM   #7
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Meals at £1.30 and £1.20
is Fantastic




Last edited by arista; 09-08-2022 at 12:12 PM.
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Old 09-08-2022, 12:14 PM   #8
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Quote:
Originally Posted by arista View Post
Meals at £1.30 and £1.20
is Fantastic



literally a heart attack and or a stroke in a box
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Old 09-08-2022, 12:17 PM   #9
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Originally Posted by LeatherTrumpet View Post
literally a heart attack and or a stroke in a box

No.

It's for a very hungry Kid or mother
or an old person with little money

Or Even staff meals



Give them credit doing for doing £1.20 meals

Last edited by arista; 09-08-2022 at 12:21 PM.
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Old 09-08-2022, 12:21 PM   #10
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The yellow brings to mind short dated reductions a bit but hard to see what the problem is, if it's standing out then I'd say the branding is quite effective

This does just have the impression of a 'news story' built on a couple of rogue tweets though
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Old 09-08-2022, 12:23 PM   #11
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Quote:
Originally Posted by MTVN View Post
The yellow brings to mind short dated reductions a bit but hard to see what the problem is, if it's standing out then I'd say the branding is quite effective

This does just have the impression of a 'news story' built on a couple of rogue tweets though


Yes it is Free Publicity for the ISSA Brothers (Born in England)
who own Asda UK, now.

Last edited by arista; 09-08-2022 at 12:26 PM.
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Old 09-08-2022, 12:24 PM   #12
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Quote:
Originally Posted by MTVN View Post
The yellow brings to mind short dated reductions a bit but hard to see what the problem is, if it's standing out then I'd say the branding is quite effective

This does just have the impression of a 'news story' built on a couple of rogue tweets though
Daily Mail 101
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Old 09-08-2022, 12:26 PM   #13
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Quote:
Originally Posted by Jordan. View Post
Daily Mail 101
Which is ironic because 99.9% of Mail readers wont be shopping in Asda anyway. Let alone buying their budget food range.
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Old 09-08-2022, 12:31 PM   #14
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Buy ready meals to feed a family is not cost effective
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Old 09-08-2022, 12:32 PM   #15
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Quote:
Originally Posted by Cherie View Post
Buy ready meals to feed a family is not cost effective

Of Course


But it is great to have a Exclusive Cheap Range
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Old 09-08-2022, 12:32 PM   #16
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Everything Arista has said. Xx
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Old 09-08-2022, 12:39 PM   #17
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Quote:
Originally Posted by arista View Post
Of Course


But it is great to have a Exclusive Cheap Range
or go to Lidl or ALdi where all the food is cheap

not just a shoddy yellow range of low quality high salt ready meals
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Old 09-08-2022, 12:43 PM   #18
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Quote:
Originally Posted by bitontheslide View Post
if they are complaining, then they are not poor
Poor people should know their place, isn't really where it should be at bots.
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Old 09-08-2022, 12:43 PM   #19
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Nothing embarrassing about buying value brands.
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Old 09-08-2022, 12:45 PM   #20
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Quote:
Originally Posted by James View Post
Nothing embarrassing about buying value brands.

No
it is great to know
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Old 09-08-2022, 12:47 PM   #21
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Quote:
Originally Posted by LeatherTrumpet View Post
or go to Lidl or ALdi where all the food is cheap

not just a shoddy yellow range of low quality high salt ready meals
How do you know they are shoddy? Have you researched it? Or just assuming?
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Old 09-08-2022, 12:47 PM   #22
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Quote:
Originally Posted by The Slim Reaper View Post
Poor people should know their place, isn't really where it should be at bots.
thats not what i am saying obviously. What this is, is rich people complaining that want to buy the cheap stuff but not be seen doing it
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Old 09-08-2022, 12:47 PM   #23
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Quote:
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Nothing embarrassing about buying value brands.
Exactly right.
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Old 09-08-2022, 12:48 PM   #24
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Quote:
Originally Posted by LeatherTrumpet View Post
or go to Lidl or ALdi where all the food is cheap

not just a shoddy yellow range of low quality high salt ready meals
Yes I think the Asda UK
Yellow label range
is cheaper than Aldi's meals.


The ISSA Brothers (Asda UK Owners) are beating the Germans
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Old 09-08-2022, 12:56 PM   #25
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Exclamation

Are ready meals bad for you?

Did you know that in the UK, 2 in 5 adults eat ready meals every week?
There are many reasons why you might opt for a ready meal over a home-
cooked one. Perhaps you donít have time to cook, or live on your own and
donít feel motivated. Maybe you donít know how to cook or just donít enjoy
it.

Whatever your reasons, ready meals arenít always as nutritious as cooking a
meal from scratch. This is because they donít always provide your body with
the nutrients it needs to stay healthy.

Ready meals can be high in salt and fat and low in other nutrients. Eating
foods high in calories may cause you to put on weight. And too much salt in
your diet is linked to high blood pressure. So, if you eat foods high in salt
and fat often, you may increase your risk of health problems like
cardiovascular disease and diabetes.

https://www.bupa.co.uk/newsroom/ourviews/ready-meals
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