[Twosugars]

I place Brexit supporters in 3 categories:

1) Those who have some interest from a financial perspective. Especially those directly affected by the EU's Anti Tax Avoidance Directive. This would have heavily impacted Britain's dependencies and the financial sector. Whilst this is a minority group, they are very powerful.
2) Immigration: Here there are subcategories. -Those whose livelihood has been genuinely affected by mass immigration (cheap labour, housing, etc). -Those who have a nationalistic/jingoistic agenda (still fighting the war). -And those of a xenophobic/ bigoted persuasion. -Individuals who believed 40 year of misinformation spread by various news outlets.
3) Austerity: This group is made up primarily of those whose lives were directly or indirectly affected by 6 years of austerity. Their motivation was to punish the perpetrators of austerity who were also the champions of the remain campaign, namely Cameron and Osborne.

The Guardian