[user104658]

Originally Posted by Kizzy

Pulling out of Russia, password sharing and the price hike will be affecting all subscription services surely, why highlight Netflix?

Netflix is struggling... I don't know if others have pulled out of Russia, but then they might not have as big a presence to begin with. Also none have hiked prices as significantly as Netflix. the Disney+ sub went up quite a bit but it's still not hugely expensive at £8, it has a tonne of content it didn't have at the start, and it was only cheaper before as a sort of "introductory price" while it got off the ground. Netflix "full" (4k) prices are a whopping £16 a month in comparison. Amazon Prime is also £8 a month, and that's for Prime Delivery as well. Even the cheaper non-4k Netflix package is £11.

Password sharing I think is a bit of a red herring really - there's no guarantee that people who are sharing passwords around would actually be paying for it otherwise... you can't project that into any actual figures. A lot of students probably do it for example - continue using the family's Netflix account after moving away from home... which in all honesty I think should be allowed (so long as they're in uni halls etc.)... but it might be more sensible to introduce a "student offer" of say £4.99 a month. Amazon has this for example.